Articles Tagged ‘Bell Media’

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ICYMI: Bell launches Let’s Talk podcast

Plus, Media Pulse strikes partnership to create CTV formats and a new group is formed to cover 70% of community arena advertising.

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TSN, Sportsnet announce Raptors schedules

Intuit joins the ranks of Tangerine, Toyota and Burger King as a broadcast sponsor.

Kruger Products L-P--Canada-s Unique Cashmere Collection to Host

Cashmere to debut its fashion collection on CTV

Kruger’s flagship CSR program moves to broadcast after last year’s virtual pivot.

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Bell Media develops social opps for back-to-school and holiday shopping

It’s looking to leverage Twitter Spaces as a way to mention products through live audio conversations with its show hosts.

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Media operating revenue jumps at BCE

The company reported a 30% spike driven by increased advertiser spending, as well as gains from Noovo, more Crave subscribers and a record-setting sports broadcast.

Bell Media-Canadian Radio Broadcasters Join Together to Amplify

Over 400 radio stations collaborate for A Day to Listen

The partnership harnesses the power of radio to recognize National Indigenous History Month and enact change.

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Upfronts ’21: Bell Media is all-in on AVOD

The broadcaster announces new AVOD ad units, the Bell Marketing Platform, and the inaugural IDEA competition winner that will receive $1 million-worth of free media.

Bell Media-MuchMusic Returns as Content-Driven Digital First Net

Upfronts ’21: What Bell has planned for MuchMusic

Through a partnership with TikTok, the pop-culture brand’s always-on format will provide unique integration opportunities.

Clockwise from top left: Quie Sait Chanter? (Noovo); Letterkenny (Crave); Du Me a Favour (Crave); Children Ruin Everything (CTV)

Bottom Right – DU ME A FAVOR (Crave)

Upfronts ’21: Children Ruin Everything and Amazing Race Canada headline Bell Media schedule

Bell Media also commissioned new Crave originals including a Letterkenny spinoff, four-part doc series Thunder Bay, as well as a raft of French-language originals for specialty networks.

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Upfronts ’21: Bell Media reveals slate of buzzy international acquisitions

The Wonder Years reboot, Big Leap and The Cleaning Lady top CTV’s 2021-22 primetime slate.

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Bell ups F1 connection

Bell’s acquisition of the Octane Racing Group is consistent with its goal of investing in Quebec culture, sports, and entertainment.

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People Moves: Vassiliev returns to Bell

Plus, Pinterest hires a head of business marketing, Index Exchange hires its first VP of OTT and TPX adds to its sales force.