Articles Tagged ‘Sarah Thompson’
Media Roundtable: What’s changing for brands?
Media consolidation, changing audience habits and next-generation competition: how are brands (and media agencies) keeping up?
Media Roundtable: Marketing models, measurement and millennials
Top marketers and agency execs weigh in on the pressure to measure what can’t be measured, and why targeting millennials is tired.
Media Roundtable: How brands (and their partners) are evolving
Industry leaders hash out how to make the work work for brands, agencies and media companies.
How will the industry remember 2018?
We reveal what got the viewers – and us – most excited.
Who gets to play on Pinterest?
With Pinterest coming to Canada, buyers talk: is the platform a niche or can it reach advertisers beyond fashion and beauty?
MRC gets granular with updated brand safety guidelines
This is the first significant update to the guidelines since 2012.
Status ads are on their way to WhatsApp
Facebook is monetizing the messenger app feature with ad inventory that will be available for sale in 2019.
Social Media Week digs deep into data
Networked Insights announces the launch of a new analysis tool, and RIM discusses how it uses social for product development.
