Articles Tagged ‘Zulu Alpha Kilo’

Spotted! Interac’s living out-of-home ads
The transparent boards and window posters aim to highlight the holiday moments Canadians are returning to this year.

Campbell’s and CDSS campaigns win Best of Show at MIAs
“Feeding Imagination” and “Project Understood” were recognized during Thursday’s virtual gala, where 19 agencies were recognized for their media innovation.

Cannes 2021: Canadian agencies have seven shots at Media Lions
Media Experts, UM, OMD, Union, Rethink, FCB Canada, Taxi and Zulu Alpha Kilo are amoung those on the shortlist released on Sunday.

Behind the Buy: How Tims supported Roll Up The Rim’s digital transition
The cupless contest increased digital spend and prize pool to encourage adoption of the digital format (and the QSR’s mobile app).

Ratesdotca goes mass with first-ever brand campaign
The comparison shopping service has embarked on a five-year strategy to build awareness.

Spotted! Cineplex brings the movie experience to balconies
While the pandemic has exacerbated VOD trends, the theatre exhibition company wanted to remind Canadians of the magic of a movie experiences.

Spotted! Interac embraces a sense of play
The financial services brand is targeting young people with a game to show them how easy it is to split the bill.

Tim Hortons ups media spend for Special Olympics program
For its second year supporting the Global Day of Inclusion, the QSR is looking to drive awareness with paid media (and a donut).

Verdict: Consonant’s tiny pop-up gets big results
Consonant Skincare reimagined OOH with a small, but mighty, pop-up in Toronto’s PATH.

Spotted! KitchenAid mixes and matches with the CN Tower
To highlight the many colours of the iconic mixer, a high-tech campaign used real-time camera technology to change colours along with the tower.

Spotted! Consonant Skincare treats Queen Street’s blemishes
The launch of the company’s new store used the textures of a Toronto neighbourhood to promote its line of natural products.

Spotted! A Tim Hortons gets the royal treatment
In an effort to engage customers around the Royal Wedding, the QSR invited crowds in for a cozy cup of tea and some Timbits.